Saturday, March 10, 2012

The year of the dragon is upon us, mercilessly devouring all in its path.


As the dragon rages so to do appetites. Moguls, seek Bentleys adorned with Swiss embroidered dragons on supple leather headrests, and women seek unattached (or not*) men to father babies blessed by the dragon.

Shanghai January 19, 2012.
The IFC (International Financial Center) Mall is a buzz, literally, for the Chinese New Year.

Six months ago the IFC Mall could have convinced many that it was the biggest luxury brand loss leader on the planet. It was often as deserted as many of the office-plex, ghost towns in western China. However, the Christmas holidays saw steady increases in IFC crowds. (For reasons unbeknownst to me since as of March 8, 2012 one still hears Christmas carols regularly in public venues – JC is smiling.) By the time Chinese New Year rolled around IFC was packed. Crowds at Cartier, Bvlgari and Tiffany & Co. were a common occurrence. And they weren’t just window-shopping. This was obscene carat consumption.

The year of the dragon launched a full-scale assault on the Armani, Dior and Louis Vuitton alliance with no end in site. It’s party time in Shanghai. (Those readers with experience should think USA 1999, or on a more sentimental note of naïveté, April 1, 1971 in Ann Arbor.) The mood is for the moment and people are ready to throw caution to the wind.

CitySuper is the Shanghai equivalent of Whole Foods and it is the reactor at the core of IFC on L2. A convenient location since both the Billionaire with Bentley driver await in the garage, and the Yuanaire running for the subway can conveniently swing in for that imported bottle of French or Italian wine (the safe stuff) or that imported box of Australian or New Zealand dairy (again, the safe stuff). During CNY “Super” is just that (read as Whole Foods on mega-party steroids). So potent is the party opiate that it spills beyond normal bounds of the exotic retailer and into breezeway kiosks to intercept the unsuspecting young Chinese women before they head underground.

The shiny, twinkling, little lure, that is the object of affection this nanosecond is a shot glass full with Scotch – as in whiskey.

There are small groups of three or four young women in their early twenties, chattering and giggling as they loiter about. The chattering ambiance is occasionally shattered by a convulsive explosion of jet black hair emanating from the epicenter of declining consciousness in Tonic-clonic fashion as shots are slammed. Upon reentry, the dazed and red faced consumptresses ignore the Scotch whiskey docent earnestly trying to enlighten them to the finer points of the Scotch they had just vaporized. 

Single malt, blended malt, cask and age differences, and the implications of the Scotch Whiskey act of 1988 as precursor to the revision of 2009 are cast awash in this tipsy sea of femininity.

These girls where there to accomplish one objective and there was no better way to do it than with free, 40% by volume shots. The math would indicate that small, Asian women on average of 90-100 lbs would, after 3 shots, have a BAC of 0.14 (effectively well-oiled on the Laphroaig scale) and just in time to enjoy a piloted Silver Spur or Silver Streak cruise to their next orgy of consumption.

It was after all only 4:15p and there were baby dragons to be made.

 * – perceptions from the February 2012 article "She Said, She Said" in That's Shanghai magazine.
© 2012 Karl Shaffer